Joining the IPL 2018 bandwagon, Snapchat on Monday announced its partnership with four Groups.The spouse IPL teams, namely the Mumbai Indians, Royal Challengers Bangalore, Delhi Daredevils, and Rajasthan Royals, have joined Snapchat’s Official Stories. Snapchat has also additionally released a lot of new creative tools to let fans support their favorite team employing the Snapchat program.
The list of tools which were designed specifically for IPL 2018 lovers includes custom Stickers, Filters, and Lenses. Among other tools, IPL-focused Lenses will change users into a helmeted player with the group anthem playing the backdrop. These Lenses are pushed automatically in each group’s state. Otherwise, users can scan their favourite team’s Snapcode from Snapchat to begin the action.
Snaps created from the four spouse IPL teams will soon be featured from the Discover section of the Snapchat program. These are touted to supply fans with exclusive glimpses of this action that won’t be available through other sources.
“We’re so eager for Snapchatters to be able to grab behind the scenes activity by their favourite players, cheers teams, and also share in the IPL 2018 frenzy with their friends and loved ones!”
Previously, Hotstar announced virtual reality (VR) streaming of IPL matches this year via its electronic platform. Telcos such as Reliance Jio, BSNL, and Airtel additionally announced their offerings to get IPL 2018. In Addition, the Airtel TV app started offering free IPL accessibility through Hotstar.