He explained data privacy and international interference in elections were subjects that they’ve discussed at the Facebook board meeting.
“These are a few of the biggest problems that the company has faced, and we feel a huge responsibility to get these right,” Zuckerberg told the US the lawmakers during the Congressional hearing, including that “that is among my greatest priorities in 2018”.
“2018 is is an incredibly important year for elections. Not just from the US mid-terms, however, around the world, there are important elections – in India, Brazil, Mexico, Pakistan and Hungary – and we would like to be sure we do all we can to protect the integrity of these elections,” the Facebook founder and CEO said.
Zuckerberg started his two-day hearing because his organisation faces charges of failing to stop Cambridge Analytica, the data-mining firm correlated with Donald Trump’s presidential campaign, from collecting personal information from over 80 million users to attempt to influence election.
Zuckerberg said his one of the greatest regrets was that Facebook has been slow in identifying the Russian data operations in 2016.
“We asked them to do lots of more conventional cyber attacks, which we did identify and notify the campaigns they had been trying to hack into them,” he explained.
The Facebook CEO said that he was more confident as his firm has set the things right. Considering that the 2016 election, there have been several important elections around the world where it has had a much better record, ” he explained.
There was also the French presidential election. There was the German election. There was also the US Senate Alabama special election last year,” Zuckerberg added.
He explained Facebook has set new Artificial Intelligence (AI) tools which better identify fake accounts, trying to interfere with elections or spread misinformation.
“Between the three elections, we were able to eliminate tens of thousands of reports before they could do major damage,” he said.
“And the nature of these attacks, though, is that there are people in Russia whose occupation is to attempt and exploit our systems along with other Web systems, along with other systems, as well. So this can be an arms race? I mean, they’re going to keep on getting better in this, and we will need to invest in keeping on becoming better in this, also, which is the reason one of things I said previously is we’re likely to have more than 20,000 individuals, by the end of the year, working on content and security review across the business,” he explained.
Zuckerberg said they’ve developed tools that identify individuals when they try to make fake accounts.
Your content needs to be authentic. So we construct technical resources to attempt to identify when individuals are creating fake accounts, particularly huge networks of bogus accounts, like the Russians have to be able to remove all this content,” he explained.
The Facebook CEO stated after the US 2016 election, Facebook’s top priority was to protect the integrity of other elections around the planet.
“What we are likely to do is to ask a legal government identity and we are going to confirm the location. We’re going to do that so that somebody sitting in Russia, for instance, couldn’t say they are in America and, consequently, able to conduct an election ad,” he said.