You’re a blogger and are constantly hearing about pinging. The

thing is, you don’t know what it is and what it can do for your

blog. Well that’s fine because a lot of bloggers don’t quite

understand pinging. In this newsletter, we will explain what

pinging is, how it helps your blog, and what the best pinging

services are. After you’ve read this newsletter, you’ll know

exactly how to use pinging to make your blog popular.

What is pinging,

When a blog is pinged, it essentially tells a web blog tracking

system that the blog has been updated. Thus, pinging is the

process of telling tracking services that a site has been


So how does pinging work, Well, a ping service scans regularly

blogs for updates. Whenever there is a new update for a

particular blog, that is reported back to the pinging service’s

site. You can almost think of ping services being just like

search engine spiders-both scan sites looking for information,

and both report that information back to their specific site.

The difference is, a ping service only reports back new blog


Why is pinging useful for my blog,

Pinging, in effect, tells people that there is a new blog

posting available. Those who are loyal followers of your blog

will see the ping and want to visit your blog. Those who haven’t

read your blog before will see the ping and perhaps think “hey,

there’s a new blog I haven’t been to before, I think I’ll check

it out”. Pinging helps to increase your traffic because it tells

people when your blog is updated. Those who visit sites with

pinging services will see this information in the form of a

scroll on the left or right side, or top of the page. The scroll

is usually in XML format and typically includes the title and

URL of your blog, as well as the date and time of the update.

OK, so now I know what pinging is. Who offers pinging,

The answer is, there are several pinging services available

which you can use to have your blog pinged. We’ll go over some

of them right now. is probably the most well-known pinging service. monitors sites for updates and then pings whenever

there is an update to report. Virtually every blog software is

available to use Weblogs.


Another popular pinging service. This one is offered by Yahoo

and has a built-in integration with movable type and other

tools. One cool thing about this service is that it offers the

ability to give out updates via Instant Messenging services like

AOL and ICQ. It is a direct pinging service, so those who sign

up for subscriptions to your blog will be sent an email anytime

your blog is updated.

Blogrolling allows its bloggers to manage their

blogrolls(updates) through a web-based interface. Recently

updated blogs are also highlighted on Blogrolling’s web site.

Data is automatically retrieved from other sites like and every 5 minutes. Often times your

blog is already being pinged by Blogrolling, so you might not

have to sign up for it. Search on the site first for your URL

before signing it up.


Available at, Technorati is

another service that pings blogs. It gets its data from a

variety of places and is definitely a site you should go to for

blog pinging.

These are just 4 of the many different blog pinging services

available. A quick search on Yahoo or Google will reveal many

other possible blog pinging services to use for your blog. It is

best to sign up for as many as you possibly can to ensure that

your blog is well-pinged. A well-pinged blog will definitely

help your blog attract more visitors. So sign up for as many as

possible and watch your blog traffic increase.

To your success,


P.S. Pinging tells people when your blog is updated. It is an

incredibly useful, and easy to sign up for service, so be sure

to sign your blog up for pinging!


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