Joining an established blogging site like live journal or

blogger has plenty of advantages, especially for the blog

novice. Sites that host a lot of different blogs often have

very useful tutorials about building and updating your

blog, and you are likely to encounter a very user-

friendly software interface at an established blogging

site. In addition, these sites provide a kind of instant

community of fellow bloggers who can provide advice,

insight, and feedback. These established sites often

keep directories of their members, which can be great

news for your traffic logs because it means that other

bloggers on the site will find out about your pages.

However, there are also some downsides to linking up

with a large blogging site. By posting within the

established templates of a site like blogger, you run the

risk of having your blog look and feel like everybody

else’s. The blogging movement is very much about the

creation of distinctive sites and the development of

individual voices, so it makes plenty of sense that many

bloggers would shy away from the cookie-cutter look

and feel that these blogging sites often promote. Many

bloggers feel that the content of a blog is what makes it

distinctive, not the look of the blog, but many members

of the blogging community feel that the visual impact

of a blog should match the originality of the writing.

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